The Power of 10 mission has inspired and motivated improved standards of performance since its inception in 2006. The Power of 10 is instilling a real sense of purpose and value that has witnessed greater depth and higher standards in the vast majority of events across all age groups.

Competitors, clubs and coaches have been inspired to achieve the targets set and drive up standards as a result. Our reward programme has recognised these improvements made by 1000’s of coaches and athletes over the last 2 seasons.

The rankings also provide a clear indicator of where more work still needs to be done and in 2025 this is reflected in the new UK 10 and UK 100 targets. Targets are there to motivate, to act as goals for athlete performance and to set markers for improvement over time.

For athlete and Coach we see these marks as crucial in leading each event upwards but also demonstrating where work is needed. The original mission is unwavering but as a sport we can’t be complacent. We can see that in the majority of events standards are rising well, with a number showing exceptional progress. We remain keen to continue to work towards moving all events forward in similar fashion.

Whilst acknowledging that the number of athletes making a UK 10 line may not be as high as we want in some events we are doing the research to understand whether this is a blip or a sign of a more endemic weakness in any given area.

In January 2026, British Athletics introduced significant changes to the design and functionality of Power of 10. Since then, many in the athletics community feel the platform no longer serves its original purpose effectively.

For years, Power of 10 has been a trusted and widely used resource — a central place for athletes, coaches, and fans to verify performances, track progress, and explore results and personal bests. Following the recent changes, the site has become more difficult to use, and key aspects of its usability and clarity have been diminished.

This project is an attempt to restore the simplicity, accessibility, and value that made Power of 10 so important to the sport. It aims to recreate the experience that athletes and coaches relied on, while demonstrating what the platform could look like if developed with the needs of its users at the forefront.

There is a wealth of talent within the athletics community — individuals who would willingly contribute their time and expertise to help improve Power of 10 in a way that stays true to its roots, while evolving thoughtfully. The goal is not commercial, but to support the sport and encourage a return to a platform that works for those who depend on it.

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